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How to Run a Successful Podcast in the Finance Industry
A practitioner's guide to finance podcasting across every niche. From RIAs to institutional asset managers
Draws on TPC's experience producing finance podcasts since 2015. Covers why podcasting works in regulated industries, how goals and content strategy differ across finance niches, and what the most successful finance shows have in common.
What's Inside
Covers the full spectrum of finance podcasting: why it works, how goals differ by firm type, and what the top finance shows have in common.
- Why podcasting works particularly well for financial services firms
- Finance niches broken down: financial advisors, alternative investment managers, VC firms, PE firms, and more
- Content strategies and audience considerations for each niche
- What successful finance podcasts have in common
- Case studies: Capital Allocators (20M+ downloads) and Colossus/Invest Like the Best (10M+ annual downloads)
- How to get started with your finance podcast
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