Adobe Audition: The Ultimate Guide for Pro Podcast Production

Best Laptops for Podcasting: Top Picks for Creators

Buzzsprout Podcast Hosting: Simplify Your Podcasting Journey

RØDE PodMic: Why Podcasters Love It

PreSonus Revelator: The Secret Weapon for  Podcasters

Shure MV7X: Unveiling a Podcast Microphone Gem

Podcast Cameras: The Essential Guide

How The Podcast Consultant Ensures The Highest Editing Quality

How To Analyze and Improve Your Podcast Performance

Podcast Equipment Bundles: The Comprehensive Guide

RØDE Podcast Equipment Bundle: The Ultimate Setup for Podcasters

Squarock Podcast Equipment Bundle: A Budget Setup for Podcasters

Maono Podcast Equipment Bundles: A Detailed Guide


<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="450" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/04/camcorders_the_podcast_consultant.jpg" alt="Why you should upgrade your podcast from audio to video." class="wp-image-952" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/04/camcorders_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/04/camcorders_the_podcast_consultant-300x176.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>Podcasting has evolved dramatically over the past 20-30 years. With the rise of <a href="https://www.apple.com/ca/itunes/">iTunes</a>, podcasts quickly transitioned from a niche medium to a mainstream form of content consumption. Recent statistics reveal that the <strong>number of weekly podcast listeners in the US has more than doubled over the past five years</strong>, reaching over 116 million in 2021, and has only become stronger since then.</p>



<p>As podcasting continues to evolve, a common question arises: &#8220;<em>Why should podcasters upgrade their podcast from audio to video?</em>&#8221; In this blog post, we&#8217;ll explore the benefits of transitioning your podcast from audio-only to a video podcast, and the challenges you might face along the way.</p>



<ul>
<li><a href="#the-power-of-visual-content">The Power of Visual Content</a></li>



<li><a href="#why-video-podcasting">Why Video Podcasting?</a>
<ul>
<li><a href="#building-stronger-relationships-with-your-audience">Building Stronger Relationships with Your Audience</a>&nbsp;</li>



<li><a href="#expanding-your-podcast’s-reach-and-visibility">Expanding Your Podcast’s Reach and Visibility</a></li>



<li><a href="#unlocking-new-monetization-opportunities">Unlocking New Monetization Opportunities</a></li>
</ul>
</li>



<li><a href="#challenges-and-considerations-for-video-podcasting">Challenges and Considerations for Video Podcasting</a>
<ul>
<li><a href="#equipment-costs">Equipment Costs</a></li>



<li><a href="#technical-video-expertise">Technical Video Expertise</a></li>



<li><a href="#increased-production-complexity">Increased Production Complexity</a></li>



<li><a href="#content-adaptation-and-format-changes">Content Adaptation and Format Changes</a></li>
</ul>
</li>



<li><a href="#the-bottom-line">The Bottom Line</a></li>
</ul>



<h2 class="wp-block-heading" id="the-power-of-visual-content">The Power of Visual Content</h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="450" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/power_of_visual_content_the_podcast_consultant.jpg" alt="Discover the dominance of visual content in podcasting, and how it can transform the audience experience." class="wp-image-975" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/power_of_visual_content_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/power_of_visual_content_the_podcast_consultant-300x176.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p><strong>The human brain is wired for visual processing</strong>—this is a big reason why video content reigns supreme in today&#8217;s podcast landscape. Wyzowl&#8217;s &#8220;<a href="https://wyzowl.s3.eu-west-2.amazonaws.com/pdfs/Wyzowl-Video-Survey-2021.pdf">State of Video Marketing</a>&#8221; report outlines this dominance, with a staggering 86% of businesses using video as a marketing tool, a hefty increase from 2016. But video content isn&#8217;t just popular; it&#8217;s demonstrably effective. A <a href="https://biteable.com/blog/video-marketing/">Biteable survey </a>reveals that 72% of businesses credit video with boosting their conversion rates.</p>



<p>The success stories of podcasts like <a href="https://www.youtube.com/@timferriss">The Tim Ferriss Show</a> and <a href="https://www.youtube.com/@TheRamseyShowEpisodes">The Dave Ramsey Show</a>, which saw <strong>significant audience growth after embracing video</strong>, further display the power of this medium.</p>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-checklists/podcast-editing-cheat-sheet" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/03/podcast_editing_cheat_sheet_blog_banner_thepodcastconsultant.jpg" alt="Download the Podcast Editing Cheat Sheet by The Podcast Consultant." class="wp-image-735" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/03/podcast_editing_cheat_sheet_blog_banner_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/03/podcast_editing_cheat_sheet_blog_banner_thepodcastconsultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<h2 class="wp-block-heading" id="why-video-podcasting">Why Video Podcasting?</h2>



<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="Transitioning Your Podcast from Audio to Video: Why and How? | The Podcast Consultant" width="500" height="281" src="https://www.youtube.com/embed/cczbZ5G-9yw?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>



<h3 class="wp-block-heading" id="building-stronger-relationships-with-your-audience">Building Stronger Relationships with Your Audience&nbsp;</h3>



<p>The magic of video lies in its ability to foster much deeper connections than audio alone. <strong>Facial expressions, body language, and the nuances of visual storytelling significantly enhance the richness of communication in video podcasts</strong>, going beyond the limitations of the spoken word. Research published in &#8220;Psychological Science&#8221; sheds light on the importance of non-verbal cues, suggesting they can be even more impactful than verbal ones. Studies like <a href="https://worldofwork.io/2019/07/mehrabians-7-38-55-communication-model/">Mehrabian&#8217;s 7-38-55 Communication Model</a> support this concept, emphasizing the role of body language (55%) and tone of voice (38%) compared to just the words themselves (7%).&nbsp;</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="450" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/considerations_for_video_podcasting_the_podcast_consultant.jpg" alt="Understanding the unique value that video brings to your podcast." class="wp-image-974" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/considerations_for_video_podcasting_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/considerations_for_video_podcasting_the_podcast_consultant-300x176.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>Podcasts like <a href="https://www.youtube.com/@joerogan/videos">The Joe Rogan Experience</a> and <a href="https://www.youtube.com/@H3Podcast">The H3 Podcast</a> have witnessed <strong>a big surge in audience interaction after incorporating video</strong>. By allowing your audience to see your live reactions and genuine emotions, you foster a personal and engaging experience that can gain the trust of your listeners.</p>



<h3 class="wp-block-heading" id="expanding-your-podcast’s-reach-and-visibility">Expanding Your Podcast’s Reach and Visibility</h3>



<p>Video content boasts a wider reach than audio content alone. Video platforms like <a href="https://www.youtube.com/">YouTube</a>, social media platforms like Facebook and Instagram, and your website/blog can all become effective channels for <a href="https://thepodcastconsultant.com/social-media-services">promoting your video podcast</a>—this opens doors to discoverability through visual search and social media sharing. <strong>Optimizing your video content with thumbnails, titles, video SEO (search engine optimization), and cross-promotion strategies can significantly boost visibility and engagement</strong>.&nbsp;</p>



<p>Start by implementing the basics: </p>



<ul>
<li><strong>Thumbnail Artwork</strong>: Acts as a visual hook, enticing viewers to click on your content. </li>



<li><strong>Title</strong>: Your video title should be clear, concise, and keyword-rich to improve your search ranking position. </li>



<li><strong>Video SEO</strong>: Optimize your video descriptions with relevant keywords to help viewers find your content when they are searching for related topics. </li>



<li><strong>Cross-promotion</strong>: Involves leveraging your existing audience on different platforms to spread the word about your video podcast.</li>
</ul>



<p>Check out our comprehensive guide on <a href="https://thepodcastconsultant.com/blog/improve-podcast-performance">podcast metrics</a> to gain a deeper understanding of how to measure and improve your podcast&#8217;s performance.</p>



<h3 class="wp-block-heading" id="unlocking-new-monetization-opportunities">Unlocking New Monetization Opportunities</h3>



<p>Video content presents new and unique monetization opportunities. Sponsored content, product placements, and YouTube ad revenue are all popular strategies many podcasters use. The <a href="https://www.youtube.com/channel/UClFSU9_bUb4Rc6OYfTt5SPw">Philip DeFranco Show</a> showcases a podcast that <em>successfully</em> leveraged video monetization. While <a href="https://www.youtube.com/intl/ALL_ca/ads/">YouTube ad revenue</a> can vary widely depending on factors like views, engagement, demographics, and advertiser demand (YouTubers typically earn $0.25 to $4 per 1,000 views), it presents a significant potential income stream for podcasters.</p>



<p><strong>The key to successful video monetization lies in choosing methods that create value for your audience</strong>. Don&#8217;t bombard them with intrusive ads; instead, focus on integrating sponsored content and product placements seamlessly into your narrative.</p>



<h2 class="wp-block-heading" id="challenges-and-considerations-for-video-podcasting">Challenges and Considerations for Video Podcasting</h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="450" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/why_video_podcasting_the_podcast_consultant.jpg" alt="Navigate the challenges and considerations of video podcasting." class="wp-image-977" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/why_video_podcasting_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/why_video_podcasting_the_podcast_consultant-300x176.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>While there are many benefits to transitioning from audio to video podcasting, be aware of the challenges involved.</p>



<h3 class="wp-block-heading" id="equipment-costs">Equipment Costs&nbsp;</h3>



<p>Video production requires additional equipment compared to audio-only podcast productions. While the price range can vary, the initial investment can be a hurdle. We help many of our clients at The Podcast Consultant with these questions, so <a href="https://thepodcastconsultant.com/book-discovery-call">book a call</a> if you’d like to chat about video tech.</p>



<h3 class="wp-block-heading" id="technical-video-expertise">Technical Video Expertise</h3>



<p>Video editing, recording, and post-production can seem extremely complicated for podcasters unfamiliar with video&#8217;s technical aspects. We also provide assistance in this realm, helping you navigate the technical side of video production.</p>



<h3 class="wp-block-heading" id="increased-production-complexity">Increased Production Complexity</h3>



<p><a href="https://thepodcastconsultant.com/video-podcast-production">Video production</a> can be more complex and time-consuming than <a href="https://thepodcastconsultant.com/podcast-production">audio production</a>. However, the added production value can <strong>significantly enhance the viewer&#8217;s experience and build trust with your audience</strong>. Consider streamlining your workflow by planning your content as far in advance as possible, <a href="https://thepodcastconsultant.com/podcast-recording">recording efficiently</a>, and leveraging outsourcing options for editing or post-production tasks.</p>



<h3 class="wp-block-heading" id="content-adaptation-and-format-changes">Content Adaptation and Format Changes</h3>



<p>Adapting your content for a video format may require changes in format and presentation. That said, many of our clients have overcome these challenges, including <a href="https://www.youtube.com/channel/UCRjHhruwbtu1d3N-KleWR_g">Advisor Talk</a> and <a href="https://peterattiamd.com/podcast/">The Drive with Peter Attia</a>. If you plan on taking this on alone, you could even utilize software like <a href="https://thepodcastconsultant.com/blog/adobe-podcast-enhance">Adobe Enhance</a> or <a href="https://thepodcastconsultant.com/blog/adobe-podcast-ai-tools-everything-you-need-to-know">Adobe Podcast: AI Tools</a> to lighten the workload of some of your workflow&#8217;s less crucial tasks to learn the necessary skills for video production. </p>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-guides/top-tips-grow-podcast" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/top_tips_grow_podcast_blog_banner_thepodcastconsultant.jpg" alt="Download the Top Tips To Grow Your Podcast PDF from The Podcast Consultant." class="wp-image-1101" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/top_tips_grow_podcast_blog_banner_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/top_tips_grow_podcast_blog_banner_thepodcastconsultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<h2 class="wp-block-heading" id="the-bottom-line">The Bottom Line</h2>



<p>Upgrading your podcast from audio to video can offer many benefits. While there are challenges involved in making this transition, the potential rewards make it a worthwhile endeavor for any podcaster to pursue. By embracing the power of visual content and leveraging the unique opportunities offered by video platforms, podcasters can take their content to the next level and grow with their audience in new and exciting ways.</p>



<p>If you&#8217;re considering making the switch to video podcasting, now might be the perfect time to explore this opportunity further and elevate your podcast to new heights. Explore our <a href="https://thepodcastconsultant.com/resources">podcast resources</a>, check out <a href="https://thepodcastconsultant.com/blog">our blog</a>, or <a href="https://thepodcastconsultant.com/book-discovery-call">book a call</a> with our team at The Podcast Consultant to get started today.</p>


Why Upgrade Your Podcast from Audio to Video

Focusrite Podcast Equipment Bundles: Double-Feature

Podcast Headphones: The Ultimate Guide

Adobe Podcast: AI Tools — Everything You Need to Know

Adobe Podcast: Enhance — Everything You Need to Know

PreSonus StudioLive AR8: A podcast mixer you should know

The Podcast Mixer: A Comprehensive Guide

Mackie ProFX: 2-Channel Professional Analog Mixer with USB

Behringer XENYX: A simple mixer for live portable sound


<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="757" height="567" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/ZOOM_PodTrak_P4_front_back_header.jpg" alt="The ZOOM PodTrak P4 is an audio interface for recording podcasts" class="wp-image-180" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/ZOOM_PodTrak_P4_front_back_header.jpg 757w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/ZOOM_PodTrak_P4_front_back_header-300x225.jpg 300w" sizes="(max-width: 757px) 100vw, 757px" /></figure>



<p>The <a href="https://zoomcorp.com/en/us/podtrak-recorders/podcast-recorders/podtrak-p4/">ZOOM PodTrak P4</a> has caught the attention of many podcasters since its release in 2020. This battery-operated audio interface is easily portable and well-suited for remote recordings. Don’t let its smaller size fool you, though — there’s a lot going on under the hood.</p>



<p>If you’re debating whether the ZOOM PodTrak P4 is a good fit for you, this guide can help you make an informed decision. In addition to covering all features and hardware, we explain how to set it up (and offer some alternatives if you want to compare different podcast audio interfaces). </p>



<p><strong>Here’s what you should know</strong>.</p>



<ul>
<li><a href="#ZOOM-PodTrak-P4-glance">The ZOOM PodTrak P4 at a glance</a></li>



<li><a href="#ZOOM-PodTrak-P4-features">ZOOM PodTrak P4 features</a>
<ul>
<li><a href="#ZOOM-PodTrak-P4-pros">ZOOM PodTrak P4 pros</a></li>



<li><a href="#ZOOM-PodTrak-P4-cons">ZOOM PodTrak P4 cons</a></li>
</ul>
</li>



<li><a href="#ZOOM-PodTrak-P4-hardware">ZOOM PodTrak P4 hardware</a></li>



<li><a href="#ZOOM-PodTrak-P4-how-to-use">How to use the ZOOM PodTrak P4</a></li>



<li><a href="#ZOOM-PodTrak-P4-alternatives">Alternatives to the ZOOM PodTrak P4</a>
<ul>
<li><a href="#RODECaster-Pro-2">RØDECaster Pro 2</a></li>



<li><a href="#PreSonus-Revelator-io24">PreSonus Revelator io24</a></li>
</ul>
</li>



<li><a href="#ZOOM-PodTrak-P4-conclusion">The bottom line on the ZOOM Podtrak P4</a></li>
</ul>



<h2 class="wp-block-heading" id="ZOOM-PodTrak-P4-glance">The ZOOM PodTrak P4 at a glance</h2>



<p>Similar to the <a href="https://thepodcastconsultant.com/blog/zoom-podtrak-p8">ZOOM PodTrak P8</a>, the PodTrak P4 has a lot to offer. Just check out a few of its key features below:</p>



<figure class="wp-block-table"><table><tbody><tr><td><strong>Connection type</strong></td><td><strong>Sample Rates</strong></td><td><strong>Phantom Power</strong></td><td><strong>Inputs and Outputs</strong></td><td><strong>Included Items</strong></td><td><strong>Price</strong></td></tr><tr><td>USB-C cable for power supply or file transfers, or up to 4 hours of power with 2 AA batteries or a USB battery</td><td>16-bit&nbsp; / 44.1kHz audio WAV</td><td>48 volts</td><td>Inputs: 4 x XLR connectors<br>Outputs:&nbsp;4 x headphone outputs</td><td>PodTrak P4, quick start guide, and 2 AA battries</td><td>$149.00 USD</td></tr></tbody></table></figure>



<p>Keep reading for more details about its pros, cons, and hardware &#8211; or zoom out to see our ultimate guide to <a href="https://thepodcastconsultant.com/blog/podcast-mixer">podcast mixers here</a>.</p>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-guides/podcast-launch-guide" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/podcast_launch_guide_blog_banner_thepodcastconsultant.jpg" alt="Download the Podcast Launch Guide by The Podcast Consultant" class="wp-image-75" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/podcast_launch_guide_blog_banner_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/podcast_launch_guide_blog_banner_thepodcastconsultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<h2 class="wp-block-heading" id="ZOOM-PodTrak-P4-features">ZOOM PodTrak P4 features</h2>



<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="The Zoom P4 : Introduction" width="500" height="281" src="https://www.youtube.com/embed/ggWYnzCzzB4?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>



<p>The ZOOM PodTrak P4 can capture professional-sounding audio on a livestream, your computer, or directly on-device. It’s compatible with PC, Mac, iOS, and Android, which makes it easy to record and edit on devices you already own.</p>



<ul>
<li><strong>Four mic inputs</strong>: These XLR inputs come with high-quality preamps. You can use a wide variety of microphones here, including the EV RE320, the RØDE PodMic, and the Shure MVL lav.</li>



<li><strong>Four headphone outputs</strong>: There are individual headphone outputs for each of your inputs, which means every host and guest can listen to their own feedback. Feel free to adjust the volume controls so everyone can hear themselves clearly.</li>



<li><strong>Four gain knobs</strong>: These provide up to 70 dB of gain. Under each knob, you can mute/unmute inputs and switch on phantom power. You can also toggle remote call-ins from a phone or PC.</li>



<li><strong>Four soundpads</strong>: You can use these to play jingles, pre-recorded ads, sound effects, and other sound bites. Although there are 11 files preloaded to the device, you can easily load your own set of snippets.</li>



<li><strong>Two AA batteries</strong>: This allows you to record remotely without getting power from an AC adapter. You can also purchase a USB battery, although this isn’t included in the box.</li>



<li><strong>Phantom power</strong>: Use the switches underneath your gain knobs to activate 48 volts of gain for each input. If you plan to use condenser microphones, this is especially helpful.</li>



<li><strong>LCD screen</strong>: You can use this screen to cycle through soundpad programs, filters, mic settings, and more. Just keep in mind it&#8217;s not a touchpad screen, so you need to use the dual-purpose buttons.&nbsp;</li>



<li><strong>SD card slot</strong>: The ZOOM PodTrak P4 is compatible with SD cards up to 512 GB. You can record up to 10 tracks of audio for transport to your podcast editing software.</li>



<li><strong>Built-in filters</strong>: Each input comes with limiter settings so you can avoid clipping or overloading. There’s also a Low Cut filter to remove unwanted background noise.</li>



<li><strong>Support for remote interviews</strong>: There are three different ways to record remote guests: the TRRS jack, the BTA-2 Bluetooth adapter (sold separately), and device connection via the USB-C.&nbsp;</li>
</ul>



<h3 class="wp-block-heading" id="ZOOM-PodTrak-P4-pros">ZOOM PodTrak P4 pros</h3>



<ul>
<li>This is one of the most <strong>cost-effective audio interfaces on the market</strong>, especially compared with the RØDECaster Pro 2 (which is four times the price).</li>



<li>At just over half a pound, the PodTrak 4 is lightweight, compact, and easy to transport for on-the-go shows.</li>



<li>Soundpads come with unique playback options, including One-Shot, Pause, Loop, and Hold. These are especially helpful for livestreams since you can adjust individual sound bites for live mixes</li>



<li>You can use wireless mics to record on the ZOOM PodTrak P4, provided you purchase an XLR adapter for your wireless receiver.</li>
</ul>



<h3 class="wp-block-heading" id="ZOOM-PodTrak-P4-cons">ZOOM PodTrak P4 cons</h3>



<ul>
<li>If you want to record directly to your iOS device, you need to purchase an Apple Lightning to USB camera adapter (which isn’t included with the PodTrak P4 bundle).</li>



<li>The three to four-hour battery life could be restrictive to some podcasters.</li>



<li>The PodTrak 4 doesn’t have a built-in mic, although some other audio interfaces do.</li>



<li>Some podcasters may be disappointed by the 44.1khz recording format.</li>



<li>You don’t get cables, microphones, or SD cards in the box. You need to purchase all items separately.</li>



<li>The P4 doesn’t support multitrack recording to a DAW. This may not be a dealbreaker, but it’s still worth a consideration.</li>



<li></li>
</ul>



<h2 class="wp-block-heading" id="ZOOM-PodTrak-P4-hardware">ZOOM PodTrak P4 hardware</h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="489" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/ZOOM_PodTrak_P4_front_back.jpg" alt="The ZOOM PodTrak P4 is an all-in-one podcast audio interface" class="wp-image-179" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/ZOOM_PodTrak_P4_front_back.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/ZOOM_PodTrak_P4_front_back-300x191.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>Since the ZOOM PodTrak P4 has such a low price point, there aren’t many extras that come in the box.</p>



<p>Each purchase comes with:</p>



<ul>
<li>The ZOOM PodTrak P4</li>



<li>Your quick start guide</li>



<li>Two AA batteries</li>
</ul>



<p>You need to purchase cables, mics, and editing software separately.</p>



<p>You can purchase a few of these directly from the company, including:</p>



<ul>
<li><a href="https://zoomcorp.com/en/us/microphones/microphones/zdm-1-podcast-mic-pack/">ZDM-1 Podcast Mic Pack</a></li>



<li><a href="https://zoomcorp.com/en/us/microphones/microphones/zdm-1/">ZDM-1</a> (Dynamic microphone)</li>



<li><a href="https://zoomcorp.com/en/us/accessories/power-accessories/bta-2/">BTA-2</a> (Bluetooth adapter)</li>



<li><a href="https://zoomcorp.com/en/us/accessories/power-accessories/AD-17/">AD-17</a> (USB AV adapter)</li>



<li><a href="https://zoomcorp.com/en/us/accessories/cases-and-bags/SCU-20/">SCU-20</a> (Small universal soft shell case)</li>



<li><a href="https://zoomcorp.com/en/us/accessories/cases-and-bags/SCU-40/">SCU-40</a> (Large universal soft shell case)</li>
</ul>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/podcasting_101_slide_deck_the_podcast_consultant.jpg" alt="Download the Podcasting 101 Slide Deck from The Podcast Consultant" class="wp-image-33" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/podcasting_101_slide_deck_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/podcasting_101_slide_deck_the_podcast_consultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<h2 class="wp-block-heading" id="ZOOM-PodTrak-P4-how-to-use">How to use the ZOOM PodTrak P4</h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="450" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/podtrak_zoom_the_podcast_consultant.jpg" alt="Here is how you can use the Zoom PodTrak p4." class="wp-image-1056" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/podtrak_zoom_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/podtrak_zoom_the_podcast_consultant-300x176.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>Setting up the ZOOM PodTrak P4 is relatively straightforward.</p>



<p><strong>It only takes seven steps to get started</strong>:</p>



<ol>
<li>First, purchase the equipment you need to get started. You may want to buy compatible microphones, USB cables, headphones, and an SD card, if you don’t have them already.</li>



<li>Power up the device. You can use the included AA batteries to get started, or use your purchased USB-C power adapter.</li>



<li>Plug in your microphones or connect remote call-ins (if needed). If your mic needs phantom power, toggle it on now.</li>



<li>Plug in your headphones. Then, adjust microphone gain and headphone volume until you’re happy with the output.</li>



<li>It’s time to adjust your audio settings. Once you press the menu button, you can use the play/pause button to scroll up, the stop button to scroll down, and the record button to select. You can enable or disable Lo Cut or Limiter filters.</li>



<li>Ensure the soundpads are programmed with the correct audio clips. You can also determine playback type via the menu (such as Hold, Pause, or One-Shot).</li>



<li>Once you’ve finalized all the above, you’re ready to publish and <a href="https://thepodcastconsultant.com/blog/podcast-promotion">promote your podcast</a>.&nbsp;</li>
</ol>



<p>Check out the tutorial below if you want a visual guide to setting up your device:</p>



<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="Unlock Professional Podcasting: Complete Setup Guide for the Zoom PodTrak P4" width="500" height="281" src="https://www.youtube.com/embed/-2DAqHubzPE?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>



<h2 class="wp-block-heading" id="ZOOM-PodTrak-P4-alternatives">Alternatives to the ZOOM PodTrak P4</h2>



<p>Don’t think the ZOOM PodTrak P4 is the right fit for your team? Here are some alternatives you may want to consider.</p>



<h3 class="wp-block-heading" id="RODECaster-Pro-2">RØDECaster Pro 2</h3>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="480" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/rodecaster_pro_2_thepodcastconsultant.jpg" alt="The RØDECaster Pro 2 is one alternative to the ZOOM PodTrak P4
" class="wp-image-123" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/rodecaster_pro_2_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/rodecaster_pro_2_thepodcastconsultant-300x188.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>Unlike the ZOOM PodTrak P4, the RØDECaster Pro 2 can easily perform multi-track recording to a DAW. It also records in 48kHz, which is slightly above the PodTrak P4. Just keep in mind these features come at a much higher price. As mentioned earlier, this audio interface is roughly four times the cost of the PodTrak P4.</p>



<p>Keep reading about the <a href="https://thepodcastconsultant.com/blog/rodecaster-pro-2">RØDECaster Pro 2</a> in our guide.</p>



<h3 class="wp-block-heading" id="PreSonus-Revelator-io24">PreSonus Revelator io24</h3>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="501" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/PreSonus_Revelator_io24_howto_thepodcastconsultant.jpg" alt="The PreSonus Revelator io24 may be a suitable alternative to the ZOOM PodTrak P4" class="wp-image-174" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/PreSonus_Revelator_io24_howto_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/PreSonus_Revelator_io24_howto_thepodcastconsultant-300x196.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>Business podcasters appreciate the PreSonus Revelator io24 for its unique livestreaming capabilities. Each device comes with two inputs and two outputs, making it a great alternative for small podcasts with fewer guests. It <em>is</em> slightly more expensive than the ZOOM PodTrak P4, but since it comes with built-in editing software, the value for your dollar is approximately the same.</p>



<p>Learn more <a href="https://thepodcastconsultant.com/blog/presonus-revelator-io24">about the PreSonu</a><a href="https://thepodcastconsultant.com/blog/presonus-revelator-io24" target="_blank" rel="noreferrer noopener">s Revelator io24 here</a>.</p>



<h2 class="wp-block-heading" id="ZOOM-PodTrak-P4-conclusion">The bottom line on the ZOOM PodTrak P4</h2>



<p>The ZOOM PodTrak P4 is a powerful tool for recording business podcasts on the go. You can capture professional-sounding audio even in remote locations, and with the help of two AA batteries, perform interviews without connected power.</p>



<p>But the ZOOM PodTrak P4 doesn’t come with editing software, so be sure you’re getting the support you need to promote and <a href="https://thepodcastconsultant.com/podcast-production">produce your podcast</a>. Here, at the Podcast Consultant, we are happy to help record, edit, produce, and distribute your podcast so you can focus on producing high-quality conversations.&nbsp;If you want to learn more about us, you can do so <a href="https://thepodcastconsultant.com/about">here</a>.</p>



<p>Looking to <a href="https://thepodcastconsultant.com/podcast-launch">launch a brand-new podcast</a>? We also offer a four-week program to get you on the right track.</p>



<p>To find out more about any of these services, you can schedule a <a href="https://thepodcastconsultant.com/book-discovery-call">Discovery Call</a>.</p>


PodTrak P4: ZOOM’s Ultimate Recorder for Podcasting


<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="489" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/PreSonus_Revelator_io24_header_thepodcastconsultant.jpg" alt="The PreSonus Revelator io24 is an audio interface for recording and streaming" class="wp-image-190" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/PreSonus_Revelator_io24_header_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/PreSonus_Revelator_io24_header_thepodcastconsultant-300x191.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>If you’re on the hunt for a new podcast audio interface, chances are you’re exploring the <a href="https://www.presonus.com/en-US/interfaces/usb-audio-interfaces/revelator-series/2777700302.html">PreSonus Revelator io24</a>. This portable interface is a good choice for business podcasters wanting to livestream and record their own content.</p>



<p>But while the PreSonus Revelator io24 is a good fit for some, it might not be the best choice for others. This guide can help you <strong>make an informed decision</strong> and explore alternatives if you’re looking for something different.</p>



<p>Let’s get started.</p>



<ul>
<li><a href="#presonus-relevator-io24-glance">PreSonus Revelator io24 at a glance</a></li>



<li><a href="#presonus-relevator-io24-features">PreSonus Revelator io24 features</a>
<ul>
<li><a href="#presonus-relevator-io24-pros">PreSonus Revelator io24 pros</a></li>



<li><a href="#presonus-relevator-io24-cons">PreSonus Revelator io24 cons</a></li>
</ul>
</li>



<li><a href="#presonus-relevator-io24-hardware">PreSonus Revelator io24 hardware</a></li>



<li><a href="#presonus-relevator-io24-how-to-use">How to use the PreSonus Revelator io24</a></li>



<li><a href="#presonus-relevator-io24-alternatives">Alternatives to the PreSonus Revelator io24</a>
<ul>
<li><a href="#ZOOM-PodTrak-P4">ZOOM PodTrak P4</a></li>



<li><a href="#RODECaster-Pro-2">RØDECaster Pro 2</a></li>
</ul>
</li>



<li><a href="#presonus-relevator-io24-conclusion">The bottom line PreSonus Revelator io24</a></li>
</ul>



<h2 class="wp-block-heading" id="presonus-relevator-io24-glance">PreSonus Revelator io24 at a glance</h2>



<p>What’s under the hood of the PreSonus Revelator io24? Take a peek with this handy guide:</p>



<figure class="wp-block-table"><table><tbody><tr><td><strong>Connection type</strong></td><td><strong>Sample Rates</strong></td><td><strong>Phantom Power</strong></td><td><strong>Inputs and Outputs</strong></td><td><strong>Included Items</strong></td><td><strong>Price</strong></td></tr><tr><td>USB-C Cable</td><td>44.1 kHz, 48 kHz, 88.2 kHz, 96 kHz</td><td>+48 VDC (10 mA Total)</td><td>Two inputs &#8211; 2 x XLR/TRS Line ComboLine Out ;&nbsp;Two outputs &#8211; 1/4&#8243; Balanced (Left and Right)<br><br></td><td>Studio One Artist, Ableton Live Lite, and Studio Magic Suite</td><td>$199.99 USD</td></tr></tbody></table></figure>



<p>Keep reading for an in-depth breakdown of the PreSonus Revelator io24’s features, benefits, and limitations.</p>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-checklists/podcast-editing-cheat-sheet" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/03/podcast_editing_cheat_sheet_blog_banner_thepodcastconsultant.jpg" alt="Download the Podcast Editing Cheat Sheet by The Podcast Consultant." class="wp-image-735" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/03/podcast_editing_cheat_sheet_blog_banner_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/03/podcast_editing_cheat_sheet_blog_banner_thepodcastconsultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<h2 class="wp-block-heading" id="presonus-relevator-io24-features">PreSonus Revelator io24 features</h2>



<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="PreSonus Revelator io24" width="500" height="281" src="https://www.youtube.com/embed/nn07XXcoYBI?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>



<p>The PreSonus Revelator io24 is a desktop audio interface well-suited for converting <strong>both digital and analog signals</strong>. It’s also one of very few audio interfaces <a href="https://www.presonus.com/en-US/interfaces/usb-audio-interfaces/revelator-series/2777700302.html">designed specifically for both recording and livestreaming</a>, which makes it easy to record or stream podcasts on the go.</p>



<p>Each audio interface has:</p>



<ul>
<li><strong>Two inputs</strong>: Notice two XMAX-L mic preamps on the front of the interface. You can have up to two guests on XLR mics during each show.</li>



<li><strong>Phantom power</strong>: Each audio interface comes with 48 volts of phantom power. It’s easy to plug and play with quality XLR mics depending on your podcasting needs.</li>



<li><strong>Mute button</strong>: Exactly what it sounds like. Instantly mute all sound feeding your monitor speakers.</li>



<li><strong>LCD screen</strong>: Easily change your dB levels, turn on phantom power, or adjust your Hz. Just keep in mind this isn’t a touchscreen — you need to use your rotary encoder to make adjustments on-device.</li>



<li><strong>Rotary encoder</strong>: You can use this to change various audio settings on your device. Pressing it in changes the setting, while turning the encoder adjusts the amount.</li>



<li><strong>Back and return button</strong>: You can use this to back out of any selections you make on your LCD interface. Look for a curved arrow button between inputs one and two.</li>



<li><strong>USB connector</strong>: Use this to connect to your computer. The interface automatically powers on when connected.</li>



<li><strong>Two preset buttons</strong>: Each audio interface comes preloaded with two separate profiles. This is a great feature that can save specific settings for individual speakers or uses, cutting down on set up time.</li>



<li><strong>Two input buttons</strong>: Both buttons let you access assorted preamp functions, including gain, phantom power, and a high pass filter. Keep in mind these are individually switchable.</li>



<li><strong>2 stereo loopback streams</strong>: This is great if you want to mix audio from Skype, Zoom, or other sources. No need to buy additional loopback software.</li>



<li><strong>Onboard DSP</strong>: Easily customize the signal to your liking. Keep in mind the built-in Fat Channel has a compressor, HPF, limiter, four-band parametric EQ, and gate/expander.</li>



<li><strong>MIDI in and out</strong>: A nice-to-have feature for the musically-minded podcaster. Each interface comes with one input and one output for legacy MIDI devices.</li>



<li><strong>Stereo speaker output</strong>: Your typical L and R outputs for speakers. You may not need these depending on your podcast setup.</li>



<li><strong>Headphone output</strong>: Again, exactly what you think it is. You <em>do </em>need to buy headphones separately with this interface, however.</li>



<li><strong>Recording, producing, and polishing software</strong>: You get Studio One Artist, Ableton Live Lite, and the Studio Magic Suite with every purchase. This equates to roughly $1,000 USD in audio production software.</li>
</ul>



<h3 class="wp-block-heading" id="presonus-relevator-io24-pros">PreSonus Revelator io24 pros</h3>



<ul>
<li>Phantom power for condenser mics</li>



<li>Value-added audio production software to <a href="https://thepodcastconsultant.com/podcast-production">edit your podcasts</a></li>



<li>Known for high audio quality</li>



<li>Works on <strong>all major platforms</strong> (including Android and iOS)</li>



<li>Native support for M1-equipped MacBooks</li>



<li>Wirelessly control your audio interface with the free <a href="https://legacy.presonus.com/products/UC-Surface">UC Surface 2 App</a></li>
</ul>



<h3 class="wp-block-heading" id="presonus-relevator-io24-cons">PreSonus Revelator io24 cons</h3>



<ul>
<li>Some people complain of <strong>a strong room tone</strong> when turning up the gain</li>



<li>You can’t simultaneously record unprocessed and processed versions of input signals</li>



<li>This device may be difficult to navigate using the rotary encoder alone</li>
</ul>



<p>Discover how these features compare to the industry&#8217;s best podcast mixers by reading our complete guide on <a href="https://thepodcastconsultant.com/blog/podcast-mixer">podcast mixers</a>.</p>



<h2 class="wp-block-heading" id="presonus-relevator-io24-hardware">PreSonus Revelator io24 hardware</h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="338" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/PreSonus_Revelator_io24_thepodcastconsultant.jpg" alt="Understanding PreSonus Revelator io24 hardware" class="wp-image-121" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/PreSonus_Revelator_io24_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/PreSonus_Revelator_io24_thepodcastconsultant-300x132.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>The PreSonus Revelator io24 is <strong>one of the most cost-effective audio interfaces</strong> on the market. This also means it doesn’t come with much in the box.&nbsp;</p>



<p>With every purchase, you get:</p>



<ul>
<li>The PreSonus Revelator io24 device</li>



<li><a href="https://shop.presonus.com/Studio-One-6-Artist">Studio One Artist</a></li>



<li><a href="https://www.ableton.com/en/products/live-lite/">Ableton Live Lite</a></li>



<li><a href="https://legacy.presonus.com/products/Studio-Magic">Studio Magic Suite</a></li>
</ul>



<p>Keep in mind you have to purchase a podcast microphone and podcast headphones separately. PreSonus suggests the following:</p>



<ul>
<li><a href="https://www.presonus.com/en-US/misc/more/microphones/2777300201.html">PreSonus® Revelator</a></li>



<li><a href="https://www.presonus.com/en-US/misc/more/headphones/2777200101.html">PreSonus® Eris® HD10BT</a></li>
</ul>



<h2 class="wp-block-heading" id="presonus-relevator-io24-how-to-use">How to use the PreSonus Revelator io24</h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="501" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/PreSonus_Revelator_io24_howto_thepodcastconsultant.jpg" alt="Learning how to use the PreSonus Revelator io24" class="wp-image-174" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/PreSonus_Revelator_io24_howto_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/12/PreSonus_Revelator_io24_howto_thepodcastconsultant-300x196.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>You need to buy a microphone before switching on the PreSonus Revelator io24. Thankfully, the device’s XLR combo jack conveniently allows you to use both 1/4 inch jack and XLR microphones. You can even use condenser microphones thanks to the optional phantom power.</p>



<p><strong>Once you’ve purchased an appropriate mic, you can get set up with the following steps:</strong></p>



<ol>
<li>Connect the USB-C cable from the back of the interface to your computer.</li>



<li>Plug your microphone into input one.&nbsp;</li>



<li>Flip on phantom power using the rotary encoder (if necessary). You can do this by punching in and then turning the encoder.</li>



<li>Pushing in the encoder selects a new adjustable feature on the LCD screen. Turning the encoder adjusts the level. Feel free to flip through a few settings (including headphone levels and monitor blends). Adjust these to your liking.</li>



<li>Push button one on the Revelator. Turn the encoder to increase your mic’s gain.</li>



<li>If desired, use one of the two preset buttons to instantly calibrate your audio. You can make custom presets and save them for later.</li>



<li>Assign the Revelator as your input in whatever software you want to receive your microphone signal.</li>



<li>If you don&#8217;t already have podcast recording software on your computer, you can <a href="https://legacy.presonus.com/products/UC-Surface">download the included software</a> to get started.</li>



<li>You’re ready to start recording, editing, and <a href="https://thepodcastconsultant.com/blog/podcast-promotion">promoting your new podcast</a>.</li>
</ol>



<p>Want a visual guide to each of these steps? Check out the video tutorial below:</p>



<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="How to Set Up the Revelator io24" width="500" height="281" src="https://www.youtube.com/embed/zYy9XEwWPMc?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>



<h2 class="wp-block-heading" id="presonus-relevator-io24-alternatives">Alternatives to the PreSonus Revelator io24</h2>



<p>If the PreSonus Revelator io24 doesn’t have what you’re looking for, one of the following interfaces may be a better alternative.</p>



<h3 class="wp-block-heading" id="ZOOM-PodTrak-P4">ZOOM PodTrak P4</h3>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="480" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/ZOOM_PodTrak_P4_thepodcastconsultant.jpg" alt="The ZOOM PodTrak P4 may be a suitable alternative to the PreSonus Revelator io24" class="wp-image-122" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/ZOOM_PodTrak_P4_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/ZOOM_PodTrak_P4_thepodcastconsultant-300x188.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>Not to be confused with the <a href="https://thepodcastconsultant.com/blog/zoom-podtrak-p8">ZOOM PodTrak P8</a>, the <a href="https://zoomcorp.com/en/us/podtrak-recorders/podcast-recorders/podtrak-p4/">ZOOM PodTrak P4</a> is a multitrack podcast recorder at a comparable price point to the Revelator io24. This interface records up to four mics at one and can handle up to two remote call-ins at the same time. The handheld design and lightweight componentry make it an excellent choice for on-the-go podcasting.<br><br>Want to learn more? Here’s everything you need to know about the <a href="https://thepodcastconsultant.com/blog/podtrak-p4">PodTrak P4</a>.</p>



<h3 class="wp-block-heading" id="RODECaster-Pro-2">RØDECaster Pro 2</h3>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="480" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/rodecaster_pro_2_thepodcastconsultant.jpg" alt="The RØDECaster Pro 2 could be an alternative to the PreSonus Revelator io24" class="wp-image-123" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/rodecaster_pro_2_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/rodecaster_pro_2_thepodcastconsultant-300x188.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>The <a href="https://rode.com/en-us/interfaces-and-mixers/rodecaster-series/rodecaster-pro-ii">RØDECaster Pro 2</a> is an integrated audio production studio designed for microphones, line-level devices, and various instruments. <strong>You can connect up to four mics and two RØDE Series IV transmitters</strong>, then add various clips to the customizable SMART pads. Keep in mind the price point is much higher — this interface is four times more expensive than the PreSonus Relevator io24.</p>



<p>Read our <a href="https://thepodcastconsultant.com/blog/rodecaster-pro-2">guide to the RØDECaster Pro 2</a>.</p>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-checklists/podcast-distribution-checklist" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/06/podcast_distribution_checklist_the_podcast_consultant.jpg" alt="Podcast Distribution Checklist - The Podcast Consultant." class="wp-image-1335" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/06/podcast_distribution_checklist_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/06/podcast_distribution_checklist_the_podcast_consultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<h2 class="wp-block-heading" id="presonus-relevator-io24-conclusion">The bottom line on the PreSonus Revelator io24</h2>



<p>The PreSonus Revelator io24 is a strong contender for any business podcast. Whether you’re looking to livestream on YouTube or upgrade from your previous interface, its built-in features are likely to exceed your expectations.</p>



<p>Like with any other business podcast, though, be sure you’re taking the right steps to make your show a success. The Podcast Consultant would be happy to <a href="https://thepodcastconsultant.com/podcast-audit">audit existing episodes</a> and ensure you’re following all best practices.&nbsp;</p>



<p>Preparing to <a href="https://thepodcastconsultant.com/podcast-launch">launch a new podcast</a> instead? Or looking to delegate the publishing process? Our team can help with <a href="https://thepodcastconsultant.com/podcast-production">production</a> and <a href="https://thepodcastconsultant.com/podcast-recording">remote recording</a> so you can focus on the finer details.</p>



<p><a href="https://thepodcastconsultant.com/book-discovery-call">Book a discovery call</a> to find out more.</p>


PreSonus Revelator io24: An Audio Interface for Recording & Streaming

RØDECaster Pro 2: An audio production solution to do it all

Maonocaster Lite: The simple all-in-one solution for podcasting

Maonocaster E2: The Ultimate Review to Help You Decide


<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="482" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/ZOOM_PodTrak_P8_thepodcastconsultant-1.jpg" alt="Everything you need to know about the ZOOM PodTrak P8" class="wp-image-65" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/ZOOM_PodTrak_P8_thepodcastconsultant-1.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/ZOOM_PodTrak_P8_thepodcastconsultant-1-300x188.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>So you’re looking to invest in better equipment for your podcast. Great! That means you understand the power of a quality audio setup. If you’re currently browsing through potential options, you’ve likely run across the <a href="https://zoomcorp.com/en/us/podtrak-recorders/podcast-recorders/podtrak-p8/">ZOOM PodTrak P8</a>.</p>



<p>This mixer hardly needs an introduction: <strong>it’s one of the most popular tools for recording, mixing, and editing multitrack podcasts</strong>. It’s also high-quality enough to record your business podcasts.</p>



<p>That said, the ZOOM PodTrak P8 isn’t the best fit for every business, especially when considering its sampling rate and cost. We built this guide to help you make an educated decision before <a href="https://thepodcastconsultant.com/blog/podcast-mixer">choosing the right podcast mixer</a> for your needs.</p>



<p>Let’s dive in.</p>



<ul>
<li><a href="#ZOOM-PodTrak-P8-glance">ZOOM PodTrak P8 at a glance</a></li>



<li><a href="#ZOOM-PodTrak-P8-features">ZOOM PodTrak P8 features</a>
<ul>
<li><a href="#ZOOM-PodTrak-P8-pros">ZOOM PodTrak P8 pros</a></li>



<li><a href="#ZOOM-PodTrak-P8-cons">ZOOM PodTrak P8 cons</a></li>
</ul>
</li>



<li><a href="#ZOOM-PodTrak-P8-hardware">ZOOM PodTrak P8 hardware</a></li>



<li><a href="#ZOOM-PodTrak-P8-how-to-use">How to use the ZOOM PodTrak P8</a></li>



<li><a href="#ZOOM-PodTrak-P8-alternatives">Alternatives to the ZOOM PodTrak P8</a>
<ul>
<li><a href="#TASCAM-Mixcast-4">TASCAM Mixcast 4</a></li>



<li><a href="#Maonocaster-E2">Maonocaster E2</a></li>



<li><a href="#Maonocaster-lite">Maonocaster Lite</a></li>
</ul>
</li>



<li><a href="#ZOOM-PodTrak-P8-conclusion">The bottom line on the ZOOM PodTrak P8</a></li>
</ul>



<h2 class="wp-block-heading" id="ZOOM-PodTrak-P8-glance">ZOOM PodTrak P8 at a glance</h2>



<p>So what are the technical specs of the ZOOM PodTrak P8? We outlined the details in this comprehensive chart:</p>



<figure class="wp-block-table"><table><tbody><tr><td><strong>Recording Media</strong></td><td><strong>USB Connector</strong></td><td><strong>Sampling Rate</strong></td><td><strong>Recording Format</strong></td><td><strong>Inputs and Outputs</strong></td><td><strong>Included Items</strong></td><td><strong>Price</strong></td></tr><tr><td>SD cards up to 512GB</td><td>USB Type-C (sold separately)</td><td>44.1 kHz</td><td>16-bit/44.1kHz quality</td><td>8 channels in, 2 channels out<br></td><td>PodTrak P8;AD-14 AC Adapter; and aQuick Guide</td><td>$549.99 USD</td></tr></tbody></table></figure>



<p>With this in mind, let’s take a closer look at this mixer’s included features.</p>



<h2 class="wp-block-heading" id="ZOOM-PodTrak-P8-features">ZOOM PodTrak P8 features</h2>



<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="The Zoom PodTrak P8" width="500" height="281" src="https://www.youtube.com/embed/VESKAjI7UU8?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>



<p>The ZOOM PodTrak P8 is an audio recorder and mixer designed to simplify complex podcast environments. Its parent company ZOOM (no, not <em>that </em>Zoom) has a long reputation of producing high-quality audio products — and the ZOOM PodTrak P8 is no exception.</p>



<p>Its best features include:</p>



<ul>
<li><strong>Six mic inputs</strong>: Each microphone knob offers 70 dB of gain, which means you can add extra pep to older mics. There’s also a menu with sound options for each mic so you can adjust the comp, tone, and preamp.</li>



<li><strong>Three remote interview plugins</strong>: You can record audio with offsite guests using a TRRS cable for phones, a BTA-2 Bluetooth adapter, or a USB port for computers. Callers receive a mix-minus return so they don’t hear echo or feedback while on the call.</li>



<li><strong>Six headphone outputs</strong>: You can adjust the volume of each output separately so you don’t accidentally overwhelm your guests.</li>



<li><strong>Eight faders</strong>: With these faders, you can easily adjust volume levels for mics, master mixes, and remote interview guests.</li>



<li><strong>Nine sound pad buttons</strong>: You can play jingles, sound effects, pre-recorded ads, or custom audio to <a href="https://thepodcastconsultant.com/blog/make-podcast-unique">make your podcast unique</a>. You can also create four sound ‘banks’ with up to nine sounds and easily switch them out while recording.</li>



<li><strong>Touchscreen</strong>: The ZOOM PodTrak P8 comes with a full-color touchpad you can use to adjust audio, playback recordings, and boost tone or base settings.</li>



<li><strong>Audio interface mode</strong>: You can record your podcast directly to a computer so you don’t need to transfer files later. This also allows you to <a href="https://www.youtube.com/watch?v=UzhJCMr6Kv8">livestream your podcast</a> if desired.</li>



<li><strong>Built-in editing</strong>: While it may not be a dedicated podcast editing software like Adobe Audition, you can still use the ZOOM PodTrak P8 to perform basic audio edits. You can trim, split, and adjust the volume of any pre-recorded tracks.</li>
</ul>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-guides/podcast-launch-guide" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/podcast_launch_guide_blog_banner_thepodcastconsultant.jpg" alt="Download the Podcast Launch Guide by The Podcast Consultant" class="wp-image-75" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/podcast_launch_guide_blog_banner_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/podcast_launch_guide_blog_banner_thepodcastconsultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<h3 class="wp-block-heading" id="ZOOM-PodTrak-P8-pros">ZOOM PodTrak P8 pros</h3>



<ul>
<li>Six mic inputs offer much-needed flexibility for podcasters looking to host multiple guests</li>



<li>Sound pads let you customize audio snippets with 36 separate options</li>



<li>Extra-large SD card capacity can handle longer episodes</li>



<li>Intuitive touchpad helps you start recording quicker</li>



<li>Phantom power available on all inputs</li>
</ul>



<h3 class="wp-block-heading" id="ZOOM-PodTrak-P8-cons">ZOOM PodTrak P8 cons</h3>



<ul>
<li>This unit is a somewhat pricier than other podcast mixers, including comparable alternatives like the TASCAM Mixcast 4 (more on this later)</li>



<li>No built-in vocal effects like you can get with other mixers</li>



<li>Somewhat limited recording format compared with other mixer alternatives</li>
</ul>



<p></p>



<h2 class="wp-block-heading" id="ZOOM-PodTrak-P8-hardware">ZOOM PodTrak P8 hardware</h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="480" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/ZOOM_PodTrak_P8.jpg" alt="Understanding ZOOM PodTrak P8 hardware" class="wp-image-46" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/ZOOM_PodTrak_P8.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/ZOOM_PodTrak_P8-300x188.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>It’s easy to get a feel for the ZOOM PodTrak P8. Since the intuitively color-coded design generally speaks for itself, the biggest learning curve starts with <strong>recording your first podcast</strong>.</p>



<p>Each P8 mixer comes with:</p>



<ul>
<li>Eight faders and on/off controls</li>



<li>Nine sound pads with adjustable audio</li>



<li>Six headphone inputs and audio knobs</li>



<li>Six microphone inputs and live switches</li>



<li>A full-color touchscreen for monitoring, adjusting, and editing audio</li>



<li>Intuitive buttons for recording, pausing, stopping, playing, or flagging your audio.</li>
</ul>



<p>You may have to purchase a few accessories sold separately, including:</p>



<ul>
<li>Zoom <a href="https://zoomcorp.com/en/us/accessories/power-accessories/bta-2/">BTA-2 Bluetooth adapter</a></li>



<li>Rechargeable batteries</li>



<li>Mics and stands</li>
</ul>



<h2 class="wp-block-heading" id="ZOOM-PodTrak-P8-how-to-use">How to use the ZOOM PodTrak P8</h2>



<p>You don’t need to be a pro to record with the ZOOM PodTrak P8. But you <em>do </em>need to familiarize yourself with its layout before pressing record.</p>



<p><strong>Here’s a step-by-step guide to setting up your hardware:</strong></p>



<ol>
<li>Plug your AC adapter into the ZOOM PodTrak P8 and connect your first microphone.</li>



<li>Place your SD card into the appropriate chamber and turn on the machine.</li>



<li>Complete the setup information on the touchpad (preferred language, date and time, and on-air enablement).</li>



<li>Attach your headphones to the Mic 1 position and switch on your mic.</li>



<li>Adjust your faders to the proper position and adjust your headphone volume.</li>



<li>Use the touchpad to adjust specific audio settings (like tone) to your preferences.</li>



<li>Test your sound pad buttons and adjust the volume (you can import custom sounds using the USB port).</li>



<li>Hit RECORD on the bottom right and capture your podcast audio.</li>



<li>When you’re done, tap the PAUSE or STOP button to end the recording.</li>



<li>You can edit your audio directly on the touchpad or move your SD card to a laptop to extract files.</li>



<li>Be sure to name your recording correctly so you can identify the right track before <a href="https://thepodcastconsultant.com/blog/podcast-promotion">publication and promotion</a>.</li>
</ol>



<p><strong>There are a lot of fun features included in this mixer</strong>, so don’t be afraid to take your time exploring. You can check out this introductory video for extra guidance from ZOOM’s experts.</p>



<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="The Zoom PodTrak P8 : Introduction" width="500" height="281" src="https://www.youtube.com/embed/mFl9Nsldl74?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>



<h2 class="wp-block-heading" id="ZOOM-PodTrak-P8-alternatives">Alternatives to the ZOOM PodTrak P8</h2>



<p>Does the Zoom PodTrak P8 miss the mark for you? Check out what, in our opinion, are&nbsp;<a href="https://thepodcastconsultant.com/blog/podcast-mixer">the best podcast mixers</a>&nbsp;in our in-depth guide! Similarly, keep reading to see if one of our recommended alternatives below may be what you’re looking for.</p>



<h3 class="wp-block-heading" id="TASCAM-Mixcast-4">TASCAM Mixcast 4</h3>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="540" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/TASCAM_Mixcast_4_thepodcastconsultant.jpg" alt="The TASCAM Mixcast 4 may be a suitable alternative to the ZOOM PodTrak P8
" class="wp-image-63" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/TASCAM_Mixcast_4_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/TASCAM_Mixcast_4_thepodcastconsultant-300x211.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>The <a href="https://tascam.com/us/product/mixcast_4/top">TASCAM Mixcast 4</a> is similar to the ZOOM PodTrak P8 in terms of layout, color scheme, and touchpad features. It’s slightly less expensive and supports fewer mic inputs but records in a higher recording format (if that’s a higher feature on your list).</p>



<p>We wrote a <a href="https://thepodcastconsultant.com/blog/tascam-mixcast-4">guide to the TASCAM Mixcast 4</a> so you can compare and contrast their features at a glance.</p>



<h3 class="wp-block-heading" id="Maonocaster-E2">Maonocaster E2</h3>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="480" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/Maonocaster_E2_Lite_how_to_thepodcastconsultant.jpg" alt="The Maonocaster E2 is an alternative to the ZOOM PodTrak P8." class="wp-image-103" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/Maonocaster_E2_Lite_how_to_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/Maonocaster_E2_Lite_how_to_thepodcastconsultant-300x188.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>It’s hard to go wrong with the <a href="https://www.maono.com/products/maonocaster-e2-portable-all-in-one-podcast-production-studio">Maonocaster E2</a>, especially if you’re upgrading from an older mixer. While you won’t have a touchpad and are limited to just two mic inputs, it’s a cost-effective way to get great audio for your podcast.</p>



<p>We recommend reading through <a href="https://thepodcastconsultant.com/blog/maonocaster-e2">our guide</a> for more information about the Maonocaster E2.</p>



<h3 class="wp-block-heading" id="Maonocaster-lite">Maonocaster Lite</h3>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="653" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/Maonocaster_Lite-1.jpg" alt="The Maonocaster Lite is one alternative to the ZOOM PodTrak P8" class="wp-image-45" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/Maonocaster_Lite-1.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/Maonocaster_Lite-1-300x255.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>For an even <em>smaller </em>mixer with even <em>more </em>cost savings, the <a href="https://www.maono.com/products/maonocaster-lite-am200-podcast-equipment-for-creators">Maonocaster Lite</a> may have what you’re looking for. You only get four customizable sound pad buttons, but this is likely all you need for your existing business podcast. It’s also a great alternative if you want a less complex interface, since every button comes with a label (and you don’t have to worry about touchpads).</p>



<p>For more information about the Maonocaster Lite, check out <a href="https://thepodcastconsultant.com/blog/maonocaster-lite">our full guide here</a>.</p>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-checklists/podcast-distribution-checklist" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/06/podcast_distribution_checklist_the_podcast_consultant.jpg" alt="Podcast Distribution Checklist - The Podcast Consultant." class="wp-image-1335" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/06/podcast_distribution_checklist_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/06/podcast_distribution_checklist_the_podcast_consultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<h2 class="wp-block-heading" id="ZOOM-PodTrak-P8-conclusion">The bottom line on the ZOOM PodTrak P8</h2>



<p>The ZOOM PodTrak P8 is a prosumer solution for experienced business podcasters. While it may be more expensive than other alternatives, the price is worth the extra features.</p>



<p>Once you’ve recorded a new podcast episode on your PodTrak, be sure to consider how you plan to <a href="https://thepodcastconsultant.com/podcast-production">edit</a> it. Our team at The Podcast Consultant is also happy to <a href="https://thepodcastconsultant.com/podcast-audit">audit</a> your existing podcast episodes, or help you <a href="https://thepodcastconsultant.com/podcast-launch">launch a new podcast</a>. We are here for you if you feel you want the help of a seasoned expert to take the guesswork out of building your production pipeline and <a href="https://thepodcastconsultant.com/blog/improve-podcast-performance">improving your podcast</a>.<br><br>Want to learn more about how TPC can help? You can check out our <a href="https://thepodcastconsultant.com/podcast-services">podcasting services</a> for businesses today. If you have specific questions or want to hop on the phone, you can <a href="https://thepodcastconsultant.com/book-discovery-call">book a discovery call</a> to chat about next steps.</p>


ZOOM PodTrak P8: A Podcasting Recorder You Should Know


<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="432" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/TASCAM_mixcast_4-1.jpg" alt="TASCAM Mixcast 4" class="wp-image-54" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/TASCAM_mixcast_4-1.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/TASCAM_mixcast_4-1-300x169.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>You’ve recorded dozens of podcasts for your business, but you realize the equipment you’re using might leave something to be desired. The biggest offender is your current mixer — which is why you’ve been looking at the <strong>TASCAM Mixcast 4.</strong></p>



<p>The <a href="https://tascam.com/us/product/mixcast_4/top">TASCAM Mixcast 4</a> is a podcast workstation that serves as a USB interface with a built-in recorder. It’s frequently used by professional podcasters and companies looking for a simpler way to record at scale while they <a href="https://thepodcastconsultant.com/blog/improve-podcast-performance">improve their podcasts</a>.</p>



<p>There are a lot of reasons to recommend this powerful tool — but it’s not the best solution for every podcaster. This guide covers everything you need to know so you can make an informed decision for your business needs.</p>



<p>Let’s jump in.</p>



<ul>
<li><a href="#tascam-mixcast-4-at-a-glance">TASCAM Mixcast 4 at a glance</a></li>



<li><a href="#tascam-mixcast-4-features">TASCAM Mixcast 4 features</a>
<ul>
<li><a href="#tascam-mixcast-4-pros">TASCAM Mixcast 4 pros</a></li>



<li><a href="#tascam-mixcast-4-cons">TASCAM Mixcast 4 cons</a></li>
</ul>
</li>



<li><a href="#tascam-mixcast-4-hardware">TASCAM Mixcast 4 hardware</a></li>



<li><a href="#tascam-mixcast-4-how-to-use">How to use the TASCAM Mixcast 4</a></li>



<li><a href="#tascam-mixcast-4-alternatives">Alternatives to the TASCAM Mixcast 4</a>
<ul>
<li><a href="#maonocaster-E2">Maonocaster E2</a></li>



<li><a href="#maonocaster-lite">Maonocaster Lite</a></li>



<li><a href="#zoom-podtrak-p8">ZOOM PodTrak P8</a></li>
</ul>
</li>



<li><a href="#tascam-mixcast-4-conclusion">The bottom line on TASCAM Mixcast 4</a></li>
</ul>



<h2 class="wp-block-heading" id="tascam-mixcast-4-at-a-glance">TASCAM Mixcast 4 at a glance</h2>



<p>What are the features, specs, and limitations of the TASCAM Mixcast 4? You can use this chart to get the details at a glance.</p>



<figure class="wp-block-table"><table><tbody><tr><td><strong>Recording Media</strong></td><td><strong>USB Connector</strong></td><td><strong>Sampling Rate</strong></td><td><strong>Recording Format</strong></td><td><strong>Inputs and Outputs</strong></td><td><strong>Included Items</strong></td><td><strong>Price</strong></td></tr><tr><td>SD cards (64 MB to 2 GB), SDHC cards (4 GB to 32 GB), SDXC cards (48 GB to 512 GB)</td><td>USB Type-C</td><td>48 kHz</td><td>24-bit / 48kHz WAV</td><td>14 channels in, 2 channels out<br></td><td>AC adapter, USB Type-C to Type-C cable, Owner&#8217;s manual and warranty, TASCAM ID registration guide</td><td>$399.00 USD</td></tr></tbody></table></figure>



<p>Curious what all this means?</p>



<p>Discover how the TASCAM Mixcast 4 compares to other <a href="https://thepodcastconsultant.com/blog/podcast-mixer">podcast mixers</a> in our comprehensive guide, or keep reading for a full breakdown of its features.</p>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-guides/podcast-launch-guide" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/podcast_launch_guide_blog_banner_thepodcastconsultant.jpg" alt="Download the Podcast Launch Guide by The Podcast Consultant" class="wp-image-75" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/podcast_launch_guide_blog_banner_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/podcast_launch_guide_blog_banner_thepodcastconsultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<h2 class="wp-block-heading" id="tascam-mixcast-4-features">TASCAM Mixcast 4 features</h2>



<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="MIXCAST 4 - The Complete Podcast Studio Solution for Content Creators" width="500" height="281" src="https://www.youtube.com/embed/872HkfHSSHs?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>



<p>The TASCAM Mixcast 4 bills itself as a complete podcast studio solution. With it, you can record, edit, and mix your podcast all on the same simple tool. Since the mixer itself retails for $400 USD, it may be more cost-effective than purchasing dedicated podcast recording software and podcast editing software separately.</p>



<p>Let’s talk through a few of its features:</p>



<ul>
<li><strong>Touchscreen</strong>: The TASCAM’s easy-to-use touchscreen is a standout feature for selecting options, editing audio, and mixing audio. Not every mixer offers these kinds of features, including Maonocaster’s E2 and Lite.</li>



<li><strong>Four mic inputs</strong>: You can connect up to four people to a single TASCAM Mixcast — and up to seven if you count phone conversations and other sound sources. Plus, the auto-mix function can capture quality audio without additional work on your part.</li>



<li><strong>Sound pad</strong>: Users can have up to eight different audio files connected to the TASCAM’s eight-button sound pad. You can also add various effects to your audio, which can <a href="https://thepodcastconsultant.com/blog/make-podcast-unique">help your podcast stand out from the crowd</a>.</li>



<li><strong>Mix Minus</strong>: Want to host call-ins during your show? You can use the Mix Minus feature to connect calls through Bluetooth or a four-pole audio cable.</li>



<li><strong>TASCAM Podcast Editor</strong>: You can download the TASCAM Podcast Editor for free so you can edit your audio files. It’s not a bad option for on-the-go edits, but you may want an alternative podcast editing software depending on your needs.</li>
</ul>



<p>You can also use the TASCAM Mixcast 4 for live streaming, which is a neat feature if you plan to host live shows. Just keep in mind you might need to <a href="https://tascam.com/us/support/news/6413">set a USB delay</a> if you want your audio and video to match up perfectly.</p>



<h3 class="wp-block-heading" id="tascam-mixcast-4-pros">TASCAM Mixcast 4 pros</h3>



<ul>
<li>Simple-to-use touchscreen</li>



<li>Free software for podcast editing</li>



<li>Extremely user-friendly (especially for beginners)</li>



<li>Options for phone call-ins</li>



<li>Up to eight different buttons for audio or effects</li>
</ul>



<h3 class="wp-block-heading" id="tascam-mixcast-4-cons">TASCAM Mixcast 4 cons</h3>



<ul>
<li>TASCAM Podcast Editor is somewhat limited</li>



<li>You can only move audio files to the sound pad using the TASCAM Podcast Editor</li>
</ul>



<h2 class="wp-block-heading" id="tascam-mixcast-4-hardware">TASCAM Mixcast 4 hardware</h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="540" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/tascam_mixcast4_hardware.jpg" alt="Understanding TASCAM Mixcast 4 hardware
" class="wp-image-41" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/tascam_mixcast4_hardware.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/tascam_mixcast4_hardware-300x211.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>There are no surprises with the TASCAM Mixcast. What you see is what you get.</p>



<p><strong>The hardware is both simple and easy to use</strong>:</p>



<ul>
<li>Eight rubber buttons for triggering audio and effects loaded to the sound pad</li>



<li>Eight long-throw faders for adjusting your mix, including controls for four direct inputs and a Bluetooth connection</li>



<li>Five knobs — one for your stereo monitor and four for your headphones</li>



<li>A touchpad to access more in-depth features (many of which you likely don’t need)</li>
</ul>



<p>There are also a few accessories sold separately, including:</p>



<ul>
<li>A carrying bag for Mixcast 4 CS-PCAS20&nbsp;</li>



<li>A dynamic microphone for broadcast streaming TM-70</li>
</ul>



<h2 class="wp-block-heading" id="tascam-mixcast-4-how-to-use">How to use the TASCAM Mixcast 4</h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="312" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/tascam_mixcast4_howto.jpg" alt="Learning how to use the TASCAM Mixcast 4" class="wp-image-42" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/tascam_mixcast4_howto.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/tascam_mixcast4_howto-300x122.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>Thanks to its intuitive touchscreen and easy-to-master controls, you can start recording with the TASCAM Mixcast 4 relatively quickly.</p>



<p>Let’s walk through a hypothetical recording session so you can learn the basics. You can also check out the step-by-step video below this list.&nbsp;</p>



<ol>
<li>Plug the TASCAM Mixcast 4 power cord into an outlet and connect your microphone(s).</li>



<li>Tap the upper left corner of the touchscreen to enter the menu.</li>



<li>Tap the icon that looks like a four-part window and select Mic One.</li>



<li>Adjust your settings as desired.</li>



<li>Raise the fader for channel one and make sure you see movement on your display.</li>



<li>Connect headphones to their corresponding mic channel and raise the volume until you can hear the mix.</li>



<li>Snap in your SD card to begin collecting data and tap ‘yes’ on the touchscreen to authorize file creation.</li>



<li>Press the record button above the touchscreen to start recording your podcast.</li>



<li>When you’re ready to stop, press the stop button and confirm you want to wrap your session on the touchpad.</li>



<li>Enter a name for your podcast (you’re prompted to do this, so no worries about forgetting!)</li>



<li>To listen to your recent audio recordings, tap the play symbol on the menu screen and select your audio file</li>



<li>Connect the mixer to your computer to begin transferring your audio files.</li>



<li>Tap the SD card settings button on the menu screen and turn on SD device mode.</li>



<li>Open the new Mixcast 4 drive on your computer and find your .wav file in the PODCAST folder.</li>
</ol>



<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="MIXCAST 4 Podcast Studio - Setup and Getting Started" width="500" height="281" src="https://www.youtube.com/embed/Y5TfVpbFQRA?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>



<p>You can now upload your podcast to any relevant platform or import it to TASCAM Podcast Editor, although there are a few further steps we usually recommend. For example, as most hosting companies won’t accept .wav files you might want to convert your .wav file to an .mp3 file, ensuring easier distribution. You might also want to have a professional do an <a href="https://thepodcastconsultant.com/podcast-production">audio edit and production of your podcast</a> file. Then, you can work on <a href="https://thepodcastconsultant.com/blog/podcast-promotion">promoting your podcast</a> and gathering an audience of dedicated listeners.</p>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-guides/top-tips-grow-podcast" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/top_tips_grow_podcast_blog_banner_thepodcastconsultant.jpg" alt="Download the Top Tips To Grow Your Podcast PDF from The Podcast Consultant." class="wp-image-1101" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/top_tips_grow_podcast_blog_banner_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/top_tips_grow_podcast_blog_banner_thepodcastconsultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<h2 class="wp-block-heading" id="tascam-mixcast-4-alternatives">Alternatives to the TASCAM Mixcast 4</h2>



<p>If the TASCAM Mixcast 4 doesn’t check enough boxes for you, <strong>there’s always a competitor around</strong>.</p>



<p>Some of the mixers we like to recommend to our clients include:</p>



<h3 class="wp-block-heading" id="maonocaster-E2">Maonocaster E2</h3>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="480" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/Maonocaster_E2_Lite_how_to_thepodcastconsultant.jpg" alt="The Maonocaster E2 is an alternative to the TASCAM Mixcast 4." class="wp-image-103" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/Maonocaster_E2_Lite_how_to_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/11/Maonocaster_E2_Lite_how_to_thepodcastconsultant-300x188.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>The <a href="https://www.maono.com/products/maonocaster-e2-portable-all-in-one-podcast-production-studio">Maonocaster E2</a> is a slightly cheaper mixer missing the TASCAM’s touchpad screen. Although it only has two mic inputs and a simplified interface, you still have access to eight sound pad buttons and fades for your channels. If you’re looking to get into live-streamed audio (or want to pay less for a mixer), the Maonocaster E2 may be in your best interests.</p>



<p>You can <a href="https://thepodcastconsultant.com/blog/maonocaster-e2">learn more about the Maonocaster E2</a> in our comprehensive guide.</p>



<h3 class="wp-block-heading" id="maonocaster-lite">Maonocaster Lite</h3>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="653" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/Maonocaster_Lite-1.jpg" alt="The Maonocaster Lite could be an alternative to the TASCAM Mixcast 4." class="wp-image-45" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/Maonocaster_Lite-1.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/Maonocaster_Lite-1-300x255.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>The <a href="https://www.maono.com/products/maonocaster-lite-am200-podcast-equipment-for-creators">Maonocaster Lite</a> is exactly what you think it is — a slightly more condensed version of the Maonocaster E2. It’s perfect for basic voice-overs or smaller podcast shows, although the eight pre-formatted sound buttons may be frustrating to those looking for more customization. Still, if you want to pay even less (read: $119.99) for a mixer that gets the job done, the Maonocaster Lite is likely a great option for you.</p>



<p>You’re welcome to read <a href="https://thepodcastconsultant.com/blog/maonocaster-lite">our guide to the Maonocaster Lite</a> for additional details.</p>



<h3 class="wp-block-heading" id="zoom-podtrak-p8">ZOOM PodTrak P8</h3>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="480" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/ZOOM_PodTrak_P8.jpg" alt="Zoom PodTrak P8 is one alternative to the TASCAM Mixcast 4" class="wp-image-46" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/ZOOM_PodTrak_P8.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2023/10/ZOOM_PodTrak_P8-300x188.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>Like the TASCAM Mixcast 4, the <a href="https://zoomcorp.com/en/us/podtrak-recorders/podcast-recorders/podtrak-p8/">ZOOM PodTrak P8</a> serves as a multitrack mixer, recorder, and audio interface. It’s also a bit more of a ‘prosumer’ device, which means it’s a little more accessible for intermediate podcasters. Keep in mind this mixer is more expensive than the TASCAM — prices usually start at $549.99. </p>



<p>If you&#8217;d like to learn more about it, see all its specs and read our opinion on it, <a href="https://thepodcastconsultant.com/blog/zoom-podtrak-p8">check out our guide about it here.</a></p>



<h2 class="wp-block-heading" id="tascam-mixcast-4-conclusion">The bottom line on TASCAM Mixcast 4</h2>



<p>The TASCAM Mixcast 4 is an excellent workstation for beginner podcast producers. It’s also a plug-and-play solution for business podcasts, but be warned — it still takes time to learn.</p>



<p>If you’re looking to scale up podcast production or want to avoid bad habits and follow best-practices, it may be worth partnering with an expert to help you determine next steps.</p>



<p>Whether you’re looking to <a href="https://thepodcastconsultant.com/podcast-launch">launch a new podcast</a>, find a professional for <a href="https://thepodcastconsultant.com/podcast-production">production and editing</a>, or would like to do an <a href="https://thepodcastconsultant.com/podcast-audit">audit of your podcast</a>, we’ll help you get set up for success. We’ve produced thousands of episodes for hundreds of clients — and we’d love to help you, too.</p>



<p>Curious to see how TPC can help? You can learn more about our <a href="https://thepodcastconsultant.com/podcast-services">podcasting services</a> for businesses, or by <a href="https://thepodcastconsultant.com/book-discovery-call">scheduling a quick call</a> with us today.</p>


TASCAM Mixcast 4: Everything You Need to Know


<p>With millions of podcasts out there, one of the most common questions clients ask us is how they can make their show stand out.</p>



<p>Even though there are a lot of podcasts, most of them get very few listens per episode, and one of the main reasons is that <strong>these shows simply aren’t unique.</strong> Many follow the exact same format with a host that asks the same boring questions to uninteresting guests. Just take a listen to a <a href="https://podcasts.apple.com/us/genre/podcasts-business-investing/id1412?letter=A">random sampling of investing podcasts on iTunes</a> and you’ll see what I mean.</p>



<p>Podcast listeners have more options than ever, so how can you break free from the pack? In this blog post, I’ll share the four ways I’ve seen podcasters create unique shows and how you can replicate them for your own show.</p>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-guides/podcasting-101-slide-deck" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/03/podcasting_101_slide_deck_blog_banner_thepodcastconsultant.jpg" alt="Download the Podcasting 101 Slide Deck by The Podcast Consultant." class="wp-image-742" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/03/podcasting_101_slide_deck_blog_banner_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/03/podcasting_101_slide_deck_blog_banner_thepodcastconsultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<h2 class="wp-block-heading">How to Make Your Podcast Unique</h2>



<h3 class="wp-block-heading">1. Great Host(s)</h3>



<p>I’ve been a guest on <strong>dozens</strong> of podcasts over the years, and the worst experiences have been with boring hosts. It’s frustrating as a guest (and listener) when the host is low-energy and unprepared.</p>



<p>The best hosts do research before the show, know how to guide a conversation, make guests look good, and have a personal following that attracts listeners irrespective of the guest’s popularity. <strong>A well-known host will typically bring a personal network, garner trust, and attract better guests</strong>.<br>Many of the best-known podcast hosts are celebrities or at least well-known in their field. Shows like <a href="https://www.smartless.com/"><em>Smartless</em></a><em> </em>and <a href="https://www.pushkin.fm/podcasts/revisionist-history"><em>Revisionist History</em></a> lean on popular hosts that are household names.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="450" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/smartless_podcast_the_podcast_consultant.jpg" alt="Smartless Podcast." class="wp-image-1113" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/smartless_podcast_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/smartless_podcast_the_podcast_consultant-300x176.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>On the other hand, more niche podcasts can do this too. For example, Peter Attia may not be a celebrity known by everyone, but his name carries a lot of weight in the world of health and longevity, giving his show, <a href="https://peterattiamd.com/podcast/"><em>The Peter Attia Drive</em></a>, a huge leg up in that niche.<br><br>In addition to celebrities or experts in their field, journalists can make great hosts as well. Guy Raz from <a href="https://www.npr.org/series/490248027/how-i-built-this"><em>How I Built This</em></a> and <a href="https://www.npr.org/podcasts/510363/wisdom-from-the-top"><em>Wisdom From the Top</em></a> is a good example. While he’s not personally an entrepreneur, he’s built a reputation by interviewing hundreds of people who are. Journalists tend to be great at asking thoughtful questions, following up on interesting threads, and weaving together a cohesive story.</p>



<h3 class="wp-block-heading">2. Great Guests</h3>



<p>Another way to make your show stand out is to feature <strong>A-list guests</strong>. This often works in tandem with having a great host, but it’s worth mentioning as some hosts may not have their own public following, but still be able to bring in top-tier guests.</p>



<p>Celebrities, actors, TV personalities, authors, musicians, and internet influencers can all bring their own audiences when featured on your show. Typically, it’s hard to get well-known guests to come on a brand new podcast, but if you happen to have a strong network or money to pay for appearances, you can certainly build a show on this strategy.<br>One show that does this well is <a href="https://armchairexpertpod.com/"><em>Armchair Expert</em></a>. Host Dax Shepard is a solid host, but because the show has a good reputation, has been around a long time, and has had good guests in the past, it tends to continue attracting high-quality, interesting guests today.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="450" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/armchair_experts_podcast_the_podcast_consultant.jpg" alt="Armchair Experts Podcast." class="wp-image-1110" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/armchair_experts_podcast_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/armchair_experts_podcast_the_podcast_consultant-300x176.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>If you’re not seeking a mass-market audience though, you can find plenty of good guests who are simply well-known in their niche rather than being household names. If you have strong connections in your industry, this could be a great way to fill up your guest roster. Look for people who have written books, speak at conferences, or have strong social media followings in your field.</p>



<h3 class="wp-block-heading">3. Unique Format</h3>



<p>At this point, most podcasts have adopted the 1-guest, 1-host, 30-60-minute, audio-only format. It’s ubiquitous for many reasons: it’s relatively easy to coordinate, inexpensive to produce, and offers value to listeners who wouldn’t otherwise have a conversation with the guest.</p>



<p>But some of the most unique shows break free of this format in one or many ways.<br><br>For example, podcasts like <a href="https://serialpodcast.org/season-one"><em>Serial</em></a> adopted an investigative, narrative format that sounds more like a radio or news show than a typical podcast. This kind of show is much more complicated to edit, plan, and produce, but it can lead to a very high-quality show, and is becoming more widely used in many genres.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="450" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/serial_podcast_the_podcast_consulant.jpg" alt="Serial Podcast." class="wp-image-1112" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/serial_podcast_the_podcast_consulant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/serial_podcast_the_podcast_consulant-300x176.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>You don’t have to go that far to create a unique show format though. Panel discussions, multiple (or rotating) hosts, and compilation shows are all interesting ways to break out of the one-on-one interview format.</p>



<p>Having a <a href="https://thepodcastconsultant.com/video-podcast-production">video podcast</a> is another way to make your show stand out. This allows you to leverage YouTube and Vimeo&nbsp;as distribution channels, and it gives you more content to spin as short-form content on social media.</p>



<p>Despite creative podcast formats being more interesting, they’re also more expensive and difficult to pull off. I typically only recommend clients take this approach if they have strong in-house creative teams that can help coordinate and manage the show.</p>



<h3 class="wp-block-heading">4. Unique (Niche) Audience</h3>



<p>Finally, one of the best ways for a podcast to stand out is to pick an extremely niche audience and lean into it.</p>



<p>For example, I recently met a podcaster who is making tens of thousands of dollars per month with a podcast that focuses exclusively on futures trading in a very specific geography and industry.</p>



<p>The niche is so narrow that there are probably no more than 50,000 potential listeners, but he does such a good job comprehensively covering this topic that a large percentage of that list listens and a portion of them pay a monthly fee to be on the show’s premium subscriber list.<br><br>Other shows that lean into a highly niche topic include <a href="https://www.21fivepodcast.com/"><em>21.Five</em></a>, the only podcast for professional pilots, and <a href="https://maximumfun.org/podcasts/beef-and-dairy-network/"><em>Beef and Dairy Network</em></a>, the top show for the cattle industry.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="450" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/21_five_podcast_the_podcast_consultant.jpg" alt="21.five Podcast." class="wp-image-1109" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/21_five_podcast_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/21_five_podcast_the_podcast_consultant-300x176.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></figure>



<p>A lot of podcasters come to us thinking that they need to create broad market appeal, but it&#8217;s extremely hard to stand out when you&#8217;re competing with so many other shows with such long histories.</p>



<p>So, we typically recommend starting small. Go dominate one specific niche, and then branch out once you&#8217;ve built an audience and learned all the gotchas of podcasting. It’s much easier to compete in a small pond where you can clearly define your audience.</p>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-checklists/podcast-editing-cheat-sheet" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/03/podcast_editing_cheat_sheet_blog_banner_thepodcastconsultant.jpg" alt="Download the Podcast Editing Cheat Sheet by The Podcast Consultant." class="wp-image-735" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/03/podcast_editing_cheat_sheet_blog_banner_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/03/podcast_editing_cheat_sheet_blog_banner_thepodcastconsultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<h2 class="wp-block-heading">More Tips for Creating a Successful Podcast</h2>



<p>You need to use one or more of the four strategies above to make your show stand out, but just having a unique show won’t guarantee that it attracts listeners. Here are five more tips that we offer to new clients as they’re defining a new podcast:</p>



<ol>
<li><strong>Deliver value to your audience</strong> &#8211; Know your audience, what your show delivers to them, and why they would get it from you instead of another source.</li>



<li><strong>Set a focus</strong> &#8211; Don’t be the “we talk about everything” show. It’s too hard to compete, and listeners won’t know what to expect.</li>



<li><strong>Quality audio builds trust/authority</strong> &#8211; Make sure you’re recording high-quality audio with a good external microphone, and use a <a href="https://thepodcastconsultant.com/podcast-production">professional audio editor</a>. You can learn to do this yourself, but you’ll spend much more time and have a much lower quality end result than if you hire a professional.</li>



<li><strong>Promote your podcast</strong> &#8211; Share it with your friends, family, professional network, and social channels. If you’re afraid to tell others about your podcast, you might want to ask yourself why you’re doing it at all. Learn more about <a href="https://thepodcastconsultant.com/blog/podcast-promotion">how to promote your podcast</a> in our blog post.</li>



<li><strong>Reuse your podcast content</strong> &#8211; One of the best ways to derive more value from your podcast is to <a href="https://thepodcastconsultant.com/social-media-services">slice it up into content for social media</a>.</li>
</ol>



<p>Creating a successful podcast takes time, there’s no way around it. Even with a unique format and all the right tools in place, it’s rare that a new show leaps to the top of the charts on day one. Understanding your podcast&#8217;s performance is crucial for growth. <a href="https://thepodcastconsultant.com/blog/improve-podcast-performance">Check out our detailed article on podcast analytics</a> to learn more.<br><br>That said, if you’re going to invest the time and money into starting a podcast, you’re better off doing it right from the beginning. If you have questions about launching a unique podcast, you can <a href="https://twitter.com/karllhughes">find me on Twitter</a> or <a href="https://thepodcastconsultant.com/book-discovery-call">book a call with me here</a>.</p>


The Four Ways to Make Your Podcast Unique


<p></p>



<p>I recently had a call with a great show with over 100 published episodes that has never had more than a few hundred downloads per episode. They were putting in a lot of work consistently producing their show but hadn’t figured out how to grow a following within their niche.<br><br>Unfortunately, their experience isn’t unique. With over <a href="https://www.demandsage.com/podcast-statistics/">5 million podcasts in existence</a>, one of the hardest parts about launching a new show is attracting listeners. Besides consistently producing high-quality audio content, what can you do?</p>



<figure class="wp-block-image size-full is-style-default"><img loading="lazy" decoding="async" width="768" height="450" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/man_with_headphones_the_podcast_consultant.jpg" alt="Man with ear buds." class="wp-image-1111" title=" Photo by SCREEN POST on Unsplash" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/man_with_headphones_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/man_with_headphones_the_podcast_consultant-300x176.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /><figcaption class="wp-element-caption"><em>Photo by</em><a href="https://unsplash.com/@screenpost?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText"><em> SCREEN POST</em></a><em> on</em><a href="https://unsplash.com/photos/UuJzK2kYiJc?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText"><em> Unsplash</em></a></figcaption></figure>



<p>Our clients at The Podcast Consultant ask us this question a lot, so I thought I’d collect some of the advice we give them here on the blog. While not all of these techniques will work for every show, they should give you a great starting point.</p>



<h2 class="wp-block-heading">1. Get Very Clear About Your Audience, Goals, and Resources</h2>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>&#8220;People with goals succeed because they know where they are going.&#8221;</p>
<cite>Earl Nightingale</cite></blockquote>



<p>Creating a fantastic show starts with knowing your audience. Who are they? What are their interests? How can your show provide value to them?</p>



<p>The answers to these questions should influence your podcast&#8217;s content, tone, and promotional strategies. Knowing where your audience spends their time and which industry leaders they follow will make promoting your show much easier and cheaper.</p>



<p>Next, define your goals and the <a href="https://thepodcastconsultant.com/blog/improve-podcast-performance">podcast metrics</a> that matter most to you:</p>



<ul>
<li>Are you purely looking for downloads?</li>



<li>Are you more interested in engagement in the form of comments, reviews, or social media shares?</li>



<li>Are you hoping to drive sales for your business?</li>



<li>Or are you simply hoping to build a relationship with guests on the show?</li>
</ul>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-guides/top-tips-grow-podcast" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/top_tips_grow_podcast_blog_banner_thepodcastconsultant.jpg" alt="Download the Top Tips To Grow Your Podcast PDF from The Podcast Consultant." class="wp-image-1101" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/top_tips_grow_podcast_blog_banner_thepodcastconsultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/top_tips_grow_podcast_blog_banner_thepodcastconsultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<p>All of these factors are important to a successful show, but you probably can’t maximize them all at once. Defining your goals in advance helps you focus your promotional strategies and track your progress.</p>



<p>Finally, you need to be realistic about the resources you can devote to promoting your podcast. If you&#8217;re limited on time, for example, you could focus on promotional strategies that can be automated or outsourced. If you&#8217;re operating on a tight budget, you will have to leverage free promotional channels like social media or appearing as a guest on other podcasts.</p>



<h2 class="wp-block-heading">2. Choose Guests and Topics Wisely</h2>



<p>When selecting guests, consider their relevance to your audience, their expertise in the topic, and their existing follower base. Guests, particularly those with a strong presence in your niche or industry, can help to bring in a new audience by promoting the episode to their own audience.</p>



<p>Similarly, selecting topics that will resonate with your audience makes a big difference. Strike a balance between appealing to your target audience and standing out. In other words, your topics should be specific enough to be unique, but broad enough to appeal to most or all of your intended audience. If you want to learn more about how to make your show stand out read our article about <a href="https://thepodcastconsultant.com/blog/make-podcast-unique">how to make your show unique</a> here.</p>



<p>It&#8217;s also worth mentioning that guests and topics will likely intertwine. Let&#8217;s say you’re a gym with a fitness podcast. If a new workout trend is surfacing, consider inviting an expert in that method to your show. This allows you to cover the latest trends while featuring a relevant guest.</p>



<p>Finally, be sure that guests know when you publish their episode.</p>



<p>I’ve been on a few podcasts where I didn’t find out the episode was published until weeks after it went live. The best shows followed up with me multiple times and tagged me on social channels for weeks after the episode aired.</p>



<h2 class="wp-block-heading">3. Leverage Existing Distribution Channels</h2>



<p>This may seem obvious, but we often see companies with a solid social media presence and newsletter fail to leverage these channels to attract listeners to their podcasts. It&#8217;s generally easier to get an existing audience to tune into your show than to start from a blank slate.</p>



<p>You should also share your podcast with industry, contacts, partners, and even your customers if it&#8217;s relevant. Let people and companies you mention in each episode know about it, and try to develop channel partnerships with other related podcasts. Podcasts are often willing to trade promotions with other shows, especially if you have an overlapping audience.</p>



<p>Finally, if you already do other forms of content marketing (blogging, webinars, etc.), be sure to cross-promote your podcast on these channels. While it might be less common for someone reading a blog post to immediately switch over to listening to a podcast, backlinks from multiple content channels can help your show’s overall visibility.</p>



<h2 class="wp-block-heading">4. Consider Adding Video to Your Podcast</h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="768" height="450" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/television_set_the_podcast_consultant.jpg" alt="Picture of an old-style TV set." class="wp-image-1114" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/television_set_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/05/television_set_the_podcast_consultant-300x176.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /><figcaption class="wp-element-caption"><em>Photo by</em><a href="https://unsplash.com/@ajeetmestry?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText"><em> Ajeet Mestry</em></a><em> on</em><a href="https://unsplash.com/wallpapers/screen/tv?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText"><em> Unsplash</em></a></figcaption></figure>



<p>28% of podcast listeners <a href="https://www.westwoodone.com/blog/2022/11/29/cumulus-media-and-signal-hill-insights-podcast-download-fall-2022-report-watching-podcasts-generates-advertising-attentiveness-greater-than-linear-tv-advertiser-use-of-podcasts-so/">prefer to watch video</a> over audio-only shows, and this trend has been growing in recent years. YouTube is making concerted efforts to get into podcasting and Spotify also <a href="https://podcasters.spotify.com/features/video">supports video podcasts</a> natively on the platform.</p>



<p>Even if your current listeners prefer audio-only podcasts, video gives you access to more distribution channels as well. YouTube is the 2nd (<a href="https://www.tubics.com/blog/youtube-2nd-biggest-search-engine">or 3rd, depending on your perspective</a>) biggest search engine on the internet, so having a presence there is huge for content discovery.</p>



<p>Additionally, having video for your podcast allows you to slice the content down for short-form video platforms like Instagram, TikTok, and YouTube shorts. These platforms are widely used by younger audiences, and their adoption is only increasing.<br>If you’re not sure how to get started with <a href="https://thepodcastconsultant.com/video-podcast-production">video podcasting</a>, reach out to us at <a href="https://thepodcastconsultant.com/contact/">The Podcast Consultant</a>. We provide both video and audio podcast editing and launch services, and work with over 80 shows today.</p>



<h2 class="wp-block-heading">5. Create Accompanying Collateral</h2>



<p>Once you’ve recorded, edited, and published a new episode, your work is far from finished. The best podcasts know that distribution and discovery are at least half the battle, and they create a lot of accompanying social media collateral to support their shows.</p>



<p>Posting new episodes to each of your business and personal social media accounts is a start, but you will probably need to go further to cut through the noise. Most platforms allow image, audio, video, text, link, or a combination of formats, so try creating multiple posts and formats of each to see what works best for your show.</p>



<p>Because most platforms want to keep engagement on the platform itself, it’s also important to create native content regularly. You can use content from your podcast to inspire regular social media posts that are native to the platform, saving you time and mental effort when scheduling new posts.<br>If you struggle to create unique social media collateral for each of your episodes, <a href="https://thepodcastconsultant.com/contact/">reach out to us</a>. We provide content collateral for multiple platforms and formats (video, audio, and text).</p>



<h2 class="wp-block-heading">6. Appear as a Guest on Other Shows</h2>



<p>Being a regular or one-time guest on other podcasts is a great way to promote your own show too. While there are services that can help you book a spot on various shows, it’s also pretty easy to start by pitching a few podcasts you already listen to.</p>



<p>To be an attractive podcast guest, you need to have:</p>



<ul>
<li>A compelling and appropriate pitch</li>



<li>Social proof of your industry knowledge</li>



<li>Clear communication skills</li>



<li>Decent equipment and podcast knowledge</li>
</ul>



<p>Most podcast hosts have all these things, so becoming a guest should be pretty easy.</p>



<p>After you appear on the show, be sure to help cross-promote the episode and thank the host for having you. Good guests are often invited to many different shows in their industry, so be the kind of guest you want to have on your own show.</p>



<h2 class="wp-block-heading">7. Run Paid Advertisements on Other Shows</h2>



<p>If you have more money than time, paid advertisements on other podcasts can be a great promotional channel. <a href="https://influencermarketinghub.com/podcast-sponsorship-ad-rates/">Podcast advertising rates</a> vary widely by industry and show size, but some podcasters offer discounts or trades to related shows, so it never hurts to ask.</p>



<p>Host-read ads typically perform the best, especially if the host actually knows (or at least sounds like they know) your show. If they don’t offer host-read ads, then make your value proposition straightforward and leave a little teaser in the ad. Sparking curiosity is one of the best ways to bring new listeners to your show, as long as you can deliver.</p>



<p>Another option is to ask another show to drop your trailer as an episode in their feed. This is a big ask, but if you have close partners or friends with a popular show, it’s a great way to kickstart your listenership.</p>



<h2 class="wp-block-heading">8. Involve Your Audience</h2>



<p>The most common way people find and follow new podcasts is when someone they know or trust suggests it. It could be friends or family members with mutual interests, industry bloggers who reference your show, or other podcasters mentioning that they listen. <strong>A podcast is most likely to catch fire when the listeners become advocates for it.</strong></p>



<p>So in addition to getting very clear about who your audience is, you need to find ways to involve them in the experience. Read reviews or listener feedback live on the show, tell listeners to respond to questions on social media, ask listeners to leave you reviews, and encourage listeners to share your show by asking them to tell a friend.</p>



<p>And don’t forget to actually respond when you get some audience interaction. Remember, listeners feel like they know you because you’re in their ears every week, so don’t turn them off by ignoring their positive responses.</p>



<h2 class="wp-block-heading">9. Include Show Notes and Blog Posts</h2>



<p>While most listeners discover new podcasts from word of mouth, other podcasts, or podcast listening platforms, general-purpose search engines like Google can also drive significant traffic. In order for search engines to index your show, it needs to be hosted on its own show website (or as part of your company website), and you need good written content around each episode to ensure it gets indexed.</p>



<p>While you can start by publishing a transcript, detailed show notes or a blog post for each episode is even better. Show notes typically include episode highlights and timestamps, while a blog post takes the content from the show and repurposes it into a 1000-2000 word article.<br>This is another area where <a href="https://thepodcastconsultant.com/contact/">The Podcast Consultant can help</a>. Reach out to us if you need help with show notes or long-form content based on your podcast episodes.</p>



<h2 class="wp-block-heading">10. Get a Show Audit</h2>



<p>Finally, if your show isn’t growing like you think it should, it’s probably worth signing up for a <a href="https://thepodcastconsultant.com/podcast-audit">Podcast Audit</a> with The Podcast Consultant. We’ll make sure you&#8217;re doing everything correctly, from audio quality to distribution strategies to show content to picking the right host and guests. We often find that shows are missing small but important details, even if they’ve been published regularly for years.</p>



<figure class="wp-block-image size-full"><a href="https://thepodcastconsultant.com/podcast-checklists/podcast-distribution-checklist" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="768" height="188" src="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/06/podcast_distribution_checklist_the_podcast_consultant.jpg" alt="Podcast Distribution Checklist - The Podcast Consultant." class="wp-image-1335" srcset="https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/06/podcast_distribution_checklist_the_podcast_consultant.jpg 768w, https://amazing-breakfast.flywheelsites.com/wp-content/uploads/2024/06/podcast_distribution_checklist_the_podcast_consultant-300x73.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a></figure>



<h2 class="wp-block-heading">Conclusion</h2>



<p>Consistently pushing out high-quality audio is key to podcasting, but it’s only part of the equation. You need distribution to ensure that listeners can find you on any channel, as well as supporting content to enable distribution.<br>If you’re struggling with your podcast or you’re not hitting the listener numbers you want, <a href="https://thepodcastconsultant.com/">reach out to us</a>. We work with dozens of shows to produce podcasts that help them achieve their business goals.</p>


Podcast Promotion: How to Promote Your New Podcast

From the blog